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“We have found the use of Service Measure’s reports to be of immense value”
Group Operations Director, Restaurant Chain
Mystery Dining
Diners have more choice than ever when planning to eat out. Whether it’s a last minute decision or a meal that has been planned for weeks, they choose their restaurants and bars based on a number of factors, such as:
- Previous experiences there
- Positive recommendations or reviews
- Convenience of location
- Menu choice
- Food quality
- Service
- Ambience
- Prices
Service Measure‘s Mystery Dining reports allow you to measure the effectiveness of all these factors within your sites, and highlight in what areas you could be performing better.
Happy customers spend more, return sooner, and tell their friends to come.
Unhappy customers spend less, usually don’t return at all, and tell more of their friends to avoid coming.
Read more about how our mystery dining programme can increase your average-spend-per-head or don’t waste any time and arrange your free no obligation trial now.
Relevant Case Studies
Restaurant Chain (30,000 customers a week)
Sapporo Teppanyaki
Ed’s Easy Diner

